Hotel News Now: 5 Hotel Marketing Trends For 2015

5 Hotel Marketing Trends For 2015

By: Alicia Hoisington

2015 presents an opportunity to be a stellar year in the hotel marketing world, but only if hoteliers take advantage of the trends, according to speakers during a recent webinar. Christine Beuchert, senior director of marketing and ecommerce strategy at Marcus Hotels & Resorts, talks about the importance of content marketing, storytelling and other marketing trends for the coming year.

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5 hotel marketing trends for 2015